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Tim Bucciarelli

Tim is a former eCommerce director, with expertise in online business strategy, digital marketing, and operations technology. As IronPlane's Director of Engagement, Tim manages IronPlane's marketing, sales, and client success efforts. As a lifelong learner with a broad professional background, Tim immerses himself into each new prospective client's business to unearth challenges, opportunities, and technology's role in improving outcomes. Submit the form to connect with Tim!

eCommerce Replatforming Checklist: A Step-by-Step Guide for Small Businesses

Struggling with eCommerce platform limitations? Use our practical replatforming checklist to assess your needs, compare options, and plan a smooth transition—built for small business growth.

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12 Must-Have Features for B2B eCommerce Success

12 Must-Have Features for B2B eCommerce Success

B2B eCommerce websites are changing how businesses work together. At IronPlane, we know what makes a good B2B eCommerce platform. We've found 12 key features that can help your B2B website do well.

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Discover Effective B2B Marketing Strategies for Success

The B2B marketing world has changed a lot in recent years. Business buyers now want the same easy and personal shopping they get as regular consumers.

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Best Practices for BigCommerce Scaling

In today's competitive eCommerce world, scaling your BigCommerce store isn't just about handling more traffic—it's about creating growth that maintains performance.

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eCommerce replatforming for Growth

How to Choose the Right eCommerce Platform: A Small Business Growth Guide

Discover how to choose the best eCommerce platform for your small business, from entry-level options to advanced solutions like Magento Open Source. Learn when to replatform, what to evaluate, and how to align your choice with long-term growth.

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Best Magento 2 Customization Options for Your eCommerce Store

Best Magento 2 Customization Options for Your eCommerce Store

Magento 2 is one of the most flexible eCommerce platforms you can choose for your online store. What makes it really shine is how much you can change it to fit exactly what your business needs.

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Magento Optimization FAQs: Proven Strategies to Boost Site Performance and Conversions

Get expert answers to Magento optimization FAQs, including site speed, checkout, UX design, security, scaling, and personalization strategies to boost performance and growth.

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Cartoon man and woman in front of a chart illustrating growth with title Platform Selection: How To Stay Aligned As Your Business Grows

Platform Selection: How to Stay Aligned as Your Business Grows

Following eCommerce platform selection, evaluate ongoing platform alignment, lock-in, and potential technical debt as your eCommerce business evolves.

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Cartoon man and woman in front of chart about Total Cost of Ownership for eCommerce platforms

Understanding the True Cost of eCommerce Platform Support and Maintenance

eCommerce platform costs go beyond licensing and launch. Support, maintenance, and long-term scalability impact total cost of ownership.

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Cartoon man and woman discussing eCommerce platform flexibility

Evaluating eCommerce Platform Flexibility Without the Noise

eCommerce platforms offer similar features—but flexibility determines how they adapt to your business. Assess eCommerce platform adaptability first.

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Cartoon man and woman considering eCommerce platform as custom or prescriptive

Custom vs. Prescriptive: A Framework for Choosing the Right eCommerce Platform

eCommerce platform selection requires understanding your true needs. How do SaaS, PaaS, and Self-Hosted platforms align with growth, budget, and goals?

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