“Access to a worldwide community of development talent makes it easier for us to invest in a website at our relatively small scale. We have confidence that the Magento platform will continue to be a good fit as we scale in size and sophistication.”

David Petersen/ VP of Marketing and Brand Development at Gat Creek

The Challenge

The Challenge

As the top supplier of aircraft sheet metal tools and equipment, Yardstore needed a reflect its inventory quality with a beautiful, easy-to-navigate site. Yardstore.com gets roughly 70 online daily orders, and 6% of those orders are managed by the customer emailing their shopping cart.

The company wanted to improve its UX and UI, implement elastic search, and be able to manage payment rules for various B2B buyer personas. But their team was limited in what they could do with their Magento 1 instance and needed help upgrading to 2.4.4.

As part of that upgrade, the company also wanted to protect its integrations with Counterpoint (its ERP) and Avatax (for domestic tax calculations). Yardstore also needed a new way to automatically calculate duties, taxes, and other fees and avoid any customs surprises for their customers. While the Yardstore team had been using i-parcel to handle international shipments, the tool was no longer making Magento-related updates and wouldn’t be compatible with Magento 2.4.4.

THE CHALLENGE

As the top supplier of aircraft sheet metal tools and equipment, Yardstore needed a reflect its inventory quality with a beautiful, easy-to-navigate site. Yardstore.com gets roughly 70 online daily orders, and 6% of those orders are managed by the customer emailing their shopping cart.

The company wanted to improve its UX and UI, implement elastic search, and be able to manage payment rules for various B2B buyer personas. But their team was limited in what they could do with their Magento 1 instance and needed help upgrading to 2.4.4.

As part of that upgrade, the company also wanted to protect its integrations with Counterpoint (its ERP) and Avatax (for domestic tax calculations). Yardstore also needed a new way to automatically calculate duties, taxes, and other fees and avoid any customs surprises for their customers. While the Yardstore team had been using i-parcel to handle international shipments, the tool was no longer making Magento-related updates and wouldn’t be compatible with Magento 2.4.4.

The Solution

Yardstore entrusted IronPlane for its migration to Magento 2.4.4. As a basis for this upgrade, IronPlane used their custom Alpaca theme, which not only sped up the implementation process but also laid the groundwork for future coding efficiency and stable integrations with Yardstore’s ERP and tax solutions.

In parallel, Yardstore began working with Zonos to manage international duties and customs calculations. IronPlane worked to remove i-parcel and replace it with a Zonos integration.

In addition, IronPlane reworked Yardstore’s navigation system. Whereas most eCommerce sites have a few product categories, Yardstore has several hundred. IronPlane used visual levels of navigation as well as Elasticsearch and quick order to help customers easily find and purchase the products they are looking for.

  • Upgrade to Magento 2.4.4, including the use of IronPlane’s Alpaca theme
  • Zonos integration with Magento
  • Counterpoint integration with Magento
  • Avatax integration with Magento
  • B2B payment methods
  • Elasticsearch
  • Visual navigation
The Results

The Results

Check Enhanced site speed and design with the upgrade to Magento 2.4.4
Check The burden of duties and taxes are on Yardstore, rather than their customers
Check Streamlined domestic taxes with Avatax
Check Seamless integration with their ERP, making product information readily available to the customer and order information readily available to the Yardstore team
Check Significantly improved UX for viewing over 5,700 SKUs
Check The ability to spin up new landing pages quickly and flexibly

The Results

Check Enhanced site speed and design with the upgrade to Magento 2.4.4
Check The burden of duties and taxes are on Yardstore, rather than their customers
Check Streamlined domestic taxes with Avatax
Check Seamless integration with their ERP, making product information readily available to the customer and order information readily available to the Yardstore team
Check Significantly improved UX for viewing over 5,700 SKUs
Check The ability to spin up new landing pages quickly and flexibly

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