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What Distinguishes IronPlane from the Competition

As eCommerce gets bigger and brick-and-mortar retail loses more of its share of market dollars, numerous companies are seeking to establish or grow their online presence.  However, the creation of a truly functional and customer-friendly online marketplace is an art form, much like the fine crafting of wood.  IronPlane is an eCommerce website development agency made up off solutions specialists that work closely with you to ensure proper attention is paid to every detail.

Product details and presentation need to be tailored in a way that will allow your specific customers to quickly locate what they need.  Maintenance of ongoing fresh content is also crucial for success, and your staff needs to be able to make workable changes with ease.  Many businesses, in their haste to have a site up and running, put content up without planning to ensure both visual appeal and proper performance.

Your checkout process must be smooth and polished and, above all, secure.  The site also needs to provide you with useful analytics, inventory management, and appropriate ways to communicate with your customers.

At IronPlane, we think of your eCommerce website as the front porch of a house.  It should be inviting, sociable, and make customers want to enter and explore.  Once inside, their entire shopping and purchasing experience should be seamless and enjoyable enough to make them want to return.

IronPlane can fine craft your eCommerce presence to fit both your company’s needs and those of your customers.

First, What is Magento?

Image via Flickr by IntelFreePress

Magento is one of the most widely used eCommerce platforms in the world.  More than 250,000 businesses around the globe use Magento as their preferred eCommerce platform.  That makes Magento the #1 platform for online business in the world.

Since the basic software is open source, it’s free, but you’ll need a Magento expert to guide you through usage and allow you to access the many functional extensions available to make the most of your site.

Unlike other platforms, such as WordPress, Magento was specifically built from the start to meet the needs of a variety of businesses.  Whether you are a small, local firm trying to attract regional customers or a national business intending a wide outreach, Magento can handle whatever you want to throw at it.  Both regional and Fortune 500 companies customize Magento to handle their eCommerce needs.

Magento delivers on both speed and adaptability.  Seconds count as customers utilize your site, so the platform must be responsive.  Magento responds with amazingly quick efficiency.

Magento is quite flexible.  It easily integrates with all manner of third-party services, from billing to shipping.  Plus, it comes loaded with tons of SEO-friendly items, so you no longer have to worry about falling behind on various search engines.

Finally, because Magento is “open source,” developers around the world are constantly tweaking the product, finding new ways to make it perform even better, and adding new functionalities.

IronPlane is a Magento Optimization Agency

At IronPlane, we work exclusively with Magento, and we set out to be among the world’s experts on the platform, because we truly believe in its ability to make a huge difference for businesses.  Our developers and solution specialists are all Magento certified, having undergone rigorous training to learn the platform.  Our lead developer has been named a Magento Master three years in a row (2016, 2017, 2018) by Magento for his long history of significant contributions to the Magento community.  It’s quite an honor, and we’re proud to have someone with that level of expertise working with us.

Our project managers and developers are invested in providing full, comprehensive service.  Whether you are just beginning the eCommerce adventure with your company or seeking to find new ways to improve and expand, IronPlane eCommerce website development agency can provide a finely crafted solution and design a site that will make every aspect of your customers’ experience pleasing.

We’re Active in the Magento Community

At IronPlane, we enjoy being part of a community of software developers who are constantly working to improve the product.  To that end, we are proud to serve as one of the sponsors of the Magento Imagine Conference, a major conference devoted to highlighting eCommerce and Magento integration.

Our team is also on the board of the Meet Magento Association, a nonprofit organization whose mission is to connect everyone working with Magento, no matter where in the world.

We don’t just work with this product.  We don’t just believe in this product.  We integrate our company daily with a team of people around the world who are continuously working and refining this product, so it can meet the needs of the growing numbers of large and small businesses using it as the foundation of their eCommerce stores.

IronPlane, for Effective eCommerce Solutions

IronPlane listens first.  We want to clearly understand your objectives, and want to hear about your needs and any problems you’ve encountered getting your site off the ground or trying to make changes. This is what truly distiguishes us as a leading eCommerce website development agency.

Once we get a firm idea of your business goals and your KPIs, we’ll develop a technology solution to address your needs and concerns.  We don’t just speak in abstract terms; we’ll deliver a plan that has concrete, measurable goals and deliverables that you can count on.  We will also identify key metrics that will enable you to evaluate future steps based on analytic data, not just gut feeling.

Our engagement with the entire Magento community, our belief in the platform, and our commitment to fine crafting your eCommerce presence to afford your customers the optimal experience makes IronPlane the best choice for taking your business to the next level.

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