Why We are Attending Imagine 2019?

Imagine 2019 is happening next week in Las Vegas.  We always try and have a presence there, and this year two IronPlane staff members are attending.  Why do we attend Imagine 2019?  The list is long, but we’ve put together a few of the main reasons why we think it’s so important to attend this annual conference.

Opportunity for Growth

Imagine 2019 offers extensive learning opportunities with their hands-on labs.  Labs allow you to build skills in areas like streamlining business operations, customer acquisition, and getting more out of your commerce engine.  Here, you will also receive hands-on training to enhance your skills on Magento and Adobe products.

Additionally, you can attend Commerce Sneaks, which allow you to see the latest innovations from across the community.  Attendees of Imagine 2019 will get a behind-the-scenes look at early stage and experimental implementations of emerging technologies on the Magento platform.

Hearing from Top Industry Leaders

Each year at Imagine, attendees have the opportunity to hear from numerous esteemed speakers.  These speakers are comprised of the world’s brightest commerce experts and visionaries.  They share examples of how they use the Magento platform and make the best use of its functionality.

Past speakers have included entrepreneur Earvin “Magic” Johnson, Oscar and Grammy-winning performer Jamie Foxx, best-selling author Malcolm Gladwell, economist and co-author of “Freakonomics” Steven D. Levitt, and Serena Williams, one of the greatest tennis players of all time.  This year, we are excited to see Gary Vaynerchuk, CEO of Vaynermedia and Chairman of Vaynerx, as well as Gillian Campbell of HP, Inc.

In addition to the main speakers at Imagine 2019, there are also speakers during the breakout sessions.  The breakout sessions cover a variety of interesting ground.  They include best practice presentations and merchant case studies, and even offer skilled training by industry leaders.  Some topics on the agenda this year are “Growth Strategies: Key Considerations for Building an Online Marketplace” and “Anheuser-Busch InBev: B2B Digital Transformation at a Global Scale.”

Contribution Day

At Imagine 2019, there are Contribution Days.  These are popular hackathon-like events where the Community, Community Engineering, and Magento Architects come together.  At these events, you work side-by-side with community developers and Magento teams.  Here, you can learn how to submit your first contribution to Magento core or get involved in building new features.  You can also get answers to your biggest questions and learn something new.  It’s an excellent venue in which to meet new people, learn, and contribute.


These are just a few of the reasons why we’re excited to be attending Imagine 2019 next week.  Events like this really keep us current on what’s happening in the Magento world.  We are able to take what we learn from these events and bring our knowledge directly to our clients.  This allows our clients to feel confident that our developers are using the most current technology to build and maintain their sites.  Be sure to check back in with us to hear our takeaway from Imagine 2019!


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